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not discount, I certainly would not buy. "Mr Liu said, himself would like to buy some adidas, Nike products, especially shoes. Main reason for this is that foreign brands of apparel and shoes is not only the style looked nice, and the quality is much better than domestic brands. "Anta, 361 degrees in recent years bought   new balance 574 passport pack ukshoes, wear a year, it will go wrong, need next year to buy another pair. Roommate bought adidas, Nike put on for years, and did not experience this problem. ”

Views were similar with Mr Liu, Miss Wang in Beijing (Beijing stores) for one year. On being asked when domestic sportswear brands, Ann just remember buying Anta and deerhui in high school, other brands I can't remember. But when asked about foreign brands, she immediately offered up five brand names. "Foreign brands of clothes look good, with domestic brands discount price, of course, to buy foreign brands. "(China shoes NET shoes industry-the most authoritative professional information centre)

"China shoes network-domestic developments" in recent days, Beijing (Beijing stores) (stores), Fengtai District Public Security Bureau economic investigation group in Fengtai Dis  new balance 574 rugby pack uk  trict dahong men (red door store) (stores) within a shoe dens destroyed a bulk sale of fake brand-name sneakers. Suspect has accumulated sales of fake adidas and Nike sports shoes more than more than 2,800 pairs, and seized goods worth more than 1.5 million Yuan. At present criminal suspect Zhang has been the Fengtai police arrest.On March 20, the Fengtai branch of economic investigation police received the alarm said in dahongmen, Fengtai District, a shoe was

China stated in its annual report, the company planned to digest hanging quotes about $ 1.3 billion worth of stock, but by 2012 there are 287 million dollars in stock.361 degrees the same inventory problem. According to the annual report shows, 3  new balance 574 floral hemp pack uk  61 in the 2012 inventory of 460 million Yuan, an increase of 9.5 million dollars. In addition, the company in 2012 on average inventory turnover days was increased to 56 days at the end of last year, compared to the same period is 40 days.

In order to absorb inventory, 361 degrees and distributor agreement to cancel a number of manuf  new balance 574 hologram uk  actured goods orders. 2012 on fall and winter orders, orders decreased by 361 degrees 10% and 26%. In addition, the company expects orders for 2013 spring fair and autumn fair will decrease of 23% and 19%, respectively. Meanwhile, in spring/summer 2013 on the orders, 361 degrees give wholesalers wholesale discount rates also increased to 60% from 58% in the earlier.Compared with 361 degrees by cutting orders to reduce inventory practices, Li Ning will take the form

of provision for impairment once and for stocks. According to the annual report, Li Ning's 2012 inventory to 920 million dollars. Six major sports brand inventory total of 3.327 billion yuan.Can see from the above published annual reports, domestic sportswear brands 2012 years of unsatisfactory results. Corporations have realized the problem brought about by the rapid expansion of high inventories, also experienced the pain of low profits from having to sell at a discount.But it seems to Li Ning, homogeneity is the biggest difficulty currently facing domestic sportswear brands.

Adidas Nike hitsExtensive expansion resulted in local sports brand is very weak, with fierce competition from international brands, companies faced.On March 8, in the interview, said Gao Jiali, Managing Director of adidas greater China in 2013, one of the operational priorities is to expand lower-tier cities to set up shop, plans to   new balance 574 alpine pack uk  open 800, of which two-thirds in the lower tier, China's future consumer demand grew mostly in lower-tier cities. Adidas aims by 2015 1400 lower-tier cities in China, which had been only 350, less than half. In 2012, the sales growth in the adidas greater China 15%.

Adidas, Nike also has similar plans. 2013 40-50 factory shop Nike plans to open this year, commodity prices will be a genuine 30 percent-40 percent. Scale of the shop not only far more than ever before, the new store will also benefit from the market extending to two or three lines.Channel sinks, price-for volume, adidas and Nike to conquer part of the local brand market. In two or three tiers, adidas,   new balance 574 carnival uk   Nike, Li Ning, xtep and discounted prices at the same level, consumers will not "change"?Perhaps hoping to be trendy young people "in favor of" money from Nike under Li Ning recently hired a new spokesman, basketball star Dwyane Wade.

In February this year, Li Ning, United States Wade endorsement of its latest brand. According to foreign reports, the NBA superstar endorsements is 10, about $ 100 million, the price really high. Not to mention the loss of nearly 2 billion yuan last year, Li-Ning the Group income was 6.7 billion yuan, which means that one-tenth of them are Wade. Li-Ning management defines the significance of this decision as "consolidation of major sports (basketball)-sponsored leadership" is "focused on enhancing its capacity to sports marketing and make it an important part of the company's core competitiveness. ”
 

pgrading of products, consumers want to buy products that they need to get placed inside the store.Similar with Li Ning, Anta since 2007 since the Hong Kong listing of China, facing the decline for the first time. According to the Beijing Evening News reported that in 2012, the sport brand "collective fall", in which peak sport ac new balance 574 canteen pack uk  hieved net profit of 311 million Yuan last year, down by as much as 60.1%; 361 ° company net profit of 715 million dollars in 2012, declined by about 37% and 2012 in Anta turnover and net profit was 7.62 billion yuan and 1.36 billion yuan, respectively, from 2011, 14.4% and 21.5%.

Look from store distribution, a wave of "close up tide" also spread rapidly in 2012, peak close 1323 stores, xtep off 80 to 100 stores, Anta sports will be cut from 475 to 575 stores this year.Invariably referred to in the previous brand in performance reporting, poor performance is mainly due to inventory adjustments of the 2012 sporting goods industry as a whole and the weak economic situation had a negative impact on the sporting goods needs.A case study of peak sport, average inventory turnover days increased from 49 days as of 2011 to 2012-80 days, mainly due to the market

environment is not ideal, the Group should be part of the Distributor to delay sending the ordered goods. In addition, due in 2012, the Group of distributors beset by sporting goo  new balance 574 five rings uk  ds industry consolidation, coupled with weak demand, so the Group allowed distributors to longer time to pay the purchase price. Thus, average trade receivables and notes receivable turnover days 66 days to up to 2011 to 2012-127 days. (China-shoes excursions, the most authoritative professional shoes industry information centre)"China shoes network-brand dynamic" according to wealth China social reported, hundred Li (hundred Li stores) (stores) International CEO and Executive Directors Sheng hundred pepper said, this
 

muscle movement patterns, and provide micro-vibration massage for specific parts, an athlete reach superior levels. Design by elastic silicone tape directly to garment lining, and can be used with muscular groups corresponds to a specific design.P  cheap new balance 574UMA (PUMA) and LYCRA (Lycra) fiber manufacturer Invista are committed to ACTV best series costumes to create the fabric. Pasted on the LYCRASPORT fabric elastic silicone tape is the main material of functional clothing. Believe PUMA (PUMA) in cooperation with Invista, will in the future continue to wipe out the surprising spark.

ACTV and RCVR series costumes, LYCRASPORT excellent performance and lasting shape retention of fabric is the most important characteristic, which makes Silicon strap muscles in movement for extended periods, and provide maximum benefit for the wearer.Invista European sports and outdoor products markets account manager Marine Chavanis, said: "we are very pleased to be able to participate in the PUMA (PUMA) development of functional apparel, which is a major advantage of the golden opportunity show LYCRA SPORT fabric. LYCRA SPORT fabric not only can make your sports equipment lasting fit, there are several trends styles to choose from,

and to help you play the best in the campaign level. "(China shoes NET shoes industry-the most authoritative professional information centre)
2012 annual results in line with expectations. Belle international 2012 sales revenues rose 13.5%   new balance 574 candy pack sale  to 32.9 billion yuan, including footwear and apparel revenue by year or 13.6% and 13.5%, revenue is similar to 64% and 36% respectively occupy more than a year ago. Annual net profit rose slightly by 2.3% to 4.35 billion yuan, mainly due to: 1) and Kappa GEOX business termination brings to clear inventory and remodeling costs lump-sum set aside approximately 100 million RMB; 2) and the VW brand